Use and Disclosure of Protected Health Information for Fundraising Purposes (v4)
AU Medical Center (AUMC) will inform patients and/or legal guardians through its Joint
Notice of Privacy Practices that it may use patient demographic information and limited
health information to contact patients and/or the legal guardian of patients under
the age of 18 years old for fundraising purposes or to share with an institutional-related
charity foundation and that all patients and/or the legal guardian have a right to
opt out of receiving fundraising communications.
Any and all fundraising efforts activities involving the use or disclosure of patient
information may only be undertaken after being approved by the Office of Advancement
Any fundraising material or oral communications to patients and/or legal guardians
will contain language in a “clear and conspicuous manner” that allows the patient
and/or legal guardian to “opt-out” from receiving further fundraising communications.
AUMC will refrain from conditioning treatment or payment on an individual’s choice
regarding fundraising communications.